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Oculus VR 
Research Proposal 

The first project in my course: Agency Operation & Campaigns surrounded primary product research for a given product. Our given product was Oculus VR Headsets and our target demographic to study was 18-24-year-olds. 

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Detailed analysis of primary and secondary research conducted to learn opinions and attitudes of our product, industry, and opportunities. This report also includes full pre-test and final testing questionnaires.  

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Final summarized presentation which was given in-person at Washington State University. 

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